Tuesday, January 21, 2014

get more

In 2014, I'm not making any resolutions, but trying to change some mindsets instead. Including shopping local & supporting businesses that give back. I had great fun planning this photoshoot featuring some of my favorite Nashville businesses that not only produce beautiful goods, but operate with the understanding that blessings are better when multiplied through giving back. Conscious consumerism. Shop local, support global.
Today, I'm focusing on fashionABLE - the brand behind these gorgeous scarves.
{ What I Wore: fashionABLE scarf (borrowed) // J.Crew field jacket (similar 1 // 2 // 3) & socks // Old Navy rockstar skinny jeans // Nisolo tote & chukka boots (borrowed) // hat ℅ Surfdome // borrowed sweater, but crushing on this one! }

More on the jewelry & shoes featured in coming "conscious consumerism" posts.
The fashionABLE mission is to create sustainable business for Africans so they aren't dependent upon charity, but instead earn the dignity of a job, with a primary focus on empowering women. Statistics show that when a woman is empowered, she will have a life-changing impact on her family, community & herself.
When you purchase a fashionABLE scarf (or their new leather goods collection), you help create sustainable business in Africa. fashionABLE is committed to long-term solutions to fighting poverty. That means that your purchase of a scarf creates jobs, so that the women are not dependent upon charity, but instead are a vital part of a developing economy.
More than just giving back to the communities, fashionABLE works with women to help them start small business cooperatives, in addition to requiring their partners to employ women with fair wages & fair hiring practices.
Shop all the gorgeous scarves here (swear you can't want just ONE!) And they now have stylish & functional leather goods too… including a clutch, iPad sleeve & wallet.
This post wouldn't have been possible without some wonderful partners. Thank you to fashionABLE, Nisolo & Fringe & Lace for lending items.  Zipporah Photography for capturing all the little details. Jordan Duncan for working as our fashionABLE liaison & shoot stylist.


  1. I love fashionABLE! They were one of my first posts about companies that are doing more with their missions. I get compliments every time I wear their scarves!
    With Luck Blog

  2. Thanks for featuring these and encouraging supporting businesses that give back. It is hard for women in Africa, often with little to no education to make a living. It's a whole different world than we have in the States. :)

  3. Great post. Going to go check them out now.

  4. love that pretty scarf - this outfit is adorable! xo


  5. Love this gorgeous scarf! Love that you are supporting this amazing business!

  6. What a great series! I love the scarf and the mission of this company!

  7. I absolutely love their mission! Their scarves are gorgeous, I love the colors of the one you're wearing! Ps. you look extra amazing in these photos!

    xo jen
    Pearls & Lace

  8. A really great scarf with an even better story


    p.s. thanks so much for your sweet comment on my post.x

  9. I bought my mom a fashionABLE scarf for Christmas year before last! They make great gifts (hint hint, everyone!)

    ~Sarah of Sarah's Real Life

  10. I love that you CARE about what you buy and wear. You did the same thing with that bag. You are a good (stylish) person, Jessica :-)


  11. This scarf looks absolutely amazing with your hair! It compliments your beauty so well!!

    Jenna from Visions of Vogue

  12. This is totally my kind of outfit, and good job on promoting local stores, that scarf is very pretty!

  13. Super cute outfit, and looks nice and warm! I like the socks with the booties. Nice to meet another fashionable dog mom, too!


  14. Great post Jess, and I am looking forward to this series continuing in the future! That scarf is gorgeous & the work they are doing is so important.

  15. Yay, this is so great! I've been feeling much more compelled to shop locally (or at least American-made) and support companies that give back and have sustainable practices. It's kind of overwhelming to figure out where to start looking, though, so I'm really eager to catch up on the rest of this series and see what companies you've been exploring!


Thank you for your comments, they make my day!!